Recruitment and Selection – Write a Job Posting that Gets Attention
Monday, November 29th, 2010
eight=”255″ />One of the first steps in the recruiting process is the creation of a job posting which will be used to attract the right candidates to the position and filter out those who are a poor fit. A job posting can be created for internal or external use, but it is important that it gives a good description of the position you are hiring. It is best to start with the job description for the position you are hiring as this will outline:
- Job responsibilities
- Job knowledge, skills and abilities
- Working conditions
If a job description is not available or up to date, the above information should be included. It is also a good idea to review the information in the posting with the immediate supervisor and/or the employee(s) who currently hold the position for addition job related information. Use this information to craft a clear and concise job posting, removing any language or terminology that only employees in your company will understand. Be sure to include any other pertinent information such as how candidates can apply for the position and any conditions for employment.
Once your posting is finalized, a decision on how to advertise the position must be made. The following are options to consider:
- internal within your company
- newspaper
- career page on your company website
- online job site, e.g., Workopolis.ca or Monster.ca
- government job bank website
- local industry organization or association
- using existing employees as a referral source (consider offering a referral incentive)
- word of mouth
- social networking websites, e.g. LinkedIn
Your job posting should reflect the image of your organization, highlighting any initiatives or achievements that will attract qualified candidates. Examples of this can be any unique employment policies not offered by your competitors or being recognized as a growing company or top employer. It is also important to describe your organization’s work culture, such as team-oriented or creative. Your posting should look professional and well laid out as this is an opportunity to promote your company and support your brand.
